Every community has a Madrina.
She’s the woman we turn to when all other options have been exhausted—the one with wisdom, connections, and a heart full of solutions. Madrinas (godmothers) show up with guidance, strength, and quiet power, often without realizing the life-changing impact they have.

I know this, because I’ve been blessed by many madrinas in my life. Women who believed in me, opened doors, and stood by me in moments when I couldn’t see the way forward. They may never fully know how deeply they shaped me—but without them, the challenges would have been harder, and the victories less sweet.

At Madrina Consulting, we carry that tradition forward.

We support nonprofit organizations and small businesses—especially those led by women-identifying and BIPOC leaders—who are doing bold, meaningful work in their communities. Whether you’re building something new or navigating systems that weren’t built for you, we offer the strategy, tools, and support to help you succeed.

Our CEO, Selina, is a proud Mexican-Puerto Rican woman, mother, wife, and changemaker with 26+ years in nonprofit leadership. She created Madrina Consulting to be the trusted guide and ally that so many leaders need—and deserve—as they do the work of building something powerful.

Let’s build success that lasts—and makes our communities proud.